I was transferred from being a
marketing associate to a graphic artist, designer and product development
specialist during the mid year of 2012. My boss saw the potential in me as an
artist and generously gave me what I asked for. Sceptical at first, I still
went into it. It was a blessing in disguise, indeed, as I have entered into the
world of business development; something I dreamt but thought of happening way
too far in the future.
We conceptualized a lot of ideas and
one of which is developing a bag business. It is primarily to give livelihood
to a community we help in Calauan Laguna. I had a great vision, it has so much
potential and would greatly benefit the community; but the time is not in our
hands unfortunately. Due to a limited period to prove ourselves, we were forced
to have the bags manufactured elsewhere just so we can test the market and see
the bag business potential in time for the holiday season. It was a success,
for the most part. But the dream and desire of having the quality bags produced
in Calauan is still burning in me; and should be done the soonest.
By now I was well exposed to how a
bag business goes, from sorting materials to producing, selling and marketing, I
was able to handle it all. While we were all too busy doing business
development, I came up with a good idea: strike while the iron is hot.
Far from the bags being designed and
produced under the organization, I designed an entirely new collection.
Intended for the more luxurious and fashionable market. The JapaneseAdobo Bag
Business was born.
It was a personal endeavour to try
and get into the world of bag manufacturing. I enjoyed every part of it. From
friends supporting and ordering, now I am extending the market online. We
didn't intend to go aggressive during the holiday season though, because aside
from the busy schedule at work, we thoughts it’s too young and unorganized to
really get into a full blown biz. I am happy that it was a success. It started
with referrals from friends and now we are looking forward to an exciting 2013
where we plan to be more aggressive with it.
Truly, there is no impossible dream
for someone who believes. I am hoping and praying for more blessings and positivity
this time. I hope my 2012 story inspired you somehow.
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